by Katherine | Oct 10, 2018 | the writing desk
Andy Maslen, thank you so much for agreeing to be a part of The Writing Desk Blog – again :D. Now, imagine I’m about to introduce you to an auditorium, filled with the smiling faces of folks fuelled by caffeine and an eagerness to learn. What would I say? “Hello...
by Katherine | Jun 9, 2015 | the writing desk
Hello, Thank you so much for agreeing to be a part of The Writing Desk Blog. Imagine I’m about to introduce you to an auditorium, filled with the smiling faces of folks fuelled by caffeine and an eagerness to learn. What would I say? Hello everyone, I’d like to...
by Katherine | Mar 16, 2015 | business copywriting, call to action, content marketing, copywriting, creative, grammar, headlines, jargon, keyword research, landing page, response rate, selling, SEO copywriting, storytelling, website copy, Words, writing
Persuasive Copywriting sees Andy Maslen delve into the inner recesses of our minds. The book reveals how to use emotional response, psychology, and neuroscience to write powerful copy that will influence and sell. Q: Andy, as someone who has all your books...
by Katherine | Sep 7, 2012 | copywriting, mentoring
There’s a wealth of choice when it comes to finding an online copywriting course. But which one is a sure fire success? Andy Maslen, bestselling author of numerous brilliant books on copywriting, including Write to Sell, The Copywriting Sourcebook and Write...
